Top 5 Wellness Apps Performance in Ireland, Q2 2023

In Q2 2023, the top wellness apps in Ireland presented a mix of trends across downloads, revenue, and active users. Here's a closer look at how Calm, Flora - Green Focus, Headspace: Sleep & Meditation, BetterSleep: Relax and Sleep, and I Am Sober performed during this period.

Calm saw a steady weekly revenue throughout the quarter, peaking at around $11K in late March and early April. Downloads showed a gradual decline, starting at 1.9K in late March and stabilizing around 1K by the end of June. Active users fluctuated but remained relatively stable, ranging from 15.3K to 17K during the quarter.

Flora - Green Focus experienced a notable increase in downloads mid-quarter, reaching a peak of 2K in late May, before dropping to 105 by the last week of June. Revenue saw minor fluctuations with a peak of $31 in late May. Active users followed a similar trend, peaking at 3.5K at the end of May and then declining to 911 by the end of June.

Headspace: Sleep & Meditation maintained a consistent weekly revenue, hovering between $8K and $11K throughout the quarter. Downloads were relatively low but showed an increase in June, reaching 1.1K. Active users remained stable, ranging from 14.1K to 17.3K during the quarter.

BetterSleep: Relax and Sleep saw a steady increase in downloads, peaking at 1.5K in early June. Revenue showed a similar upward trend, peaking at $1.1K in late May. Active users also increased throughout the quarter, reaching 4.1K by early June.

I Am Sober had a steady performance in terms of downloads, averaging around 600 per week. Revenue peaked at $639 in mid-April but saw a decline towards the end of the quarter. Active users remained stable, fluctuating between 12.9K and 14.3K.

For more detailed insights and data, visit Sensor Tower.